Full Stack Content Writer, Bhopal

About Company Toprankers is India's most preferred digital counseling and test-prep platform, helping students unlock their true potential through personalized learning, expert mentorship, and career guidance. With a strong presence across CLAT, Judiciary, IPMAT, CUET, Design, and other entrance exams, we are redefining career discovery and preparation for young aspirants.Job Summary We are seeking skilled Full-Stack Content Writer who can independently manage both performance marketing content and SEO-driven content. The selected candidates will play a key role in supporting content requirements across multiple products and campaigns for Judiciary Gold (JG) and LegalEdge After College (LEAC).Key Responsibilities Performance Content Create high-converting ad copies for digital platforms (Google, Meta, etc.) Write landing page content optimized for conversions Develop funnel content across user journeys Draft WhatsApp and email marketing campaigns Collaborate with marketing and performance teams to optimize messagingSEO Content Write and optimize blogs, long-form articles, and website pages Create pillar pages and program/course pages Conduct basic keyword research and follow on-page SEO best practices Ensure content aligns with brand tone and SEO guidelines Regularly update and optimize existing contentRequired Skills&Qualifications Proven experience in both performance marketing content and SEO content writing Strong command of English (written communication) Understanding of digital marketing funnels and conversion-focused writing Familiarity with SEO tools and best practices Ability to work independently and manage multiple content requirementsPrior experience in EdTech or legal education domain is a plus What We Offer Opportunity to work with fast-growing EdTech brands High ownership and exposure to multiple products Collaborative and performance-driven work environment Competitive compensation as per industry standards