Preformance marketing Expert, Gurugram

Job Title: Performance Marketing Expert Experience:  1–2 Years Location:  [Insert Location / Remote / Hybrid] Company:  Digeesell Media Solutions Pvt. Ltd. Job Overview: We are looking for a results-driven Performance Marketing Executive with 1–2 years of experience in managing paid campaigns across digital platforms. The ideal candidate should have a strong analytical mindset, hands-on experience in campaign execution, and a passion for driving measurable growth and ROI.Key Responsibilities: Plan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Meta Ads (Facebook&Instagram), and other digital channels Monitor campaign performance and analyze key metrics like CTR, CPC, CPA, ROAS, and conversions Conduct keyword research, audience targeting, and competitor analysis to improve campaign effectiveness Perform A/B testing on ad creatives, copies, and landing pagesManage campaign budgets efficiently to maximize ROI Generate performance reports and share actionable insights with the team Collaborate with the creative and content team for ad creatives and campaign strategies Stay updated with the latest trends, tools, and platform updates in digital marketingRequirements: 1–2 years of hands-on experience in performance marketing/digital advertising Strong knowledge of Google Ads, Facebook Ads Manager, and analytics tools (Google Analytics, etc.) Understanding of conversion tracking, pixels, and tag management Basic knowledge of SEO and landing page optimization is a plusStrong analytical and problem-solving skills Good communication and reporting skills Ability to manage multiple campaigns and meet deadlines Preferred Skills: Experience with e-commerce or lead generation campaigns Familiarity with tools like Google Tag Manager, SEMrush, or similar platforms Basic understanding of funnels and customer journeyWhat We Offer: Opportunity to work on diverse and exciting projects Collaborative and growth-oriented work environment Learning and development opportunities Competitive salary and performance-based incentives