Growth Designer (UI&Visual– D2C eCommerce), Gurugram

Role Overview We're looking for a UI&Graphic Designer for our Platform team who can design high-performing D2C sales and landing pages, while contributing to the overall visual identity and design architecture of the brand. You'll combine strong UI and visual design skills with a basic understanding of data and conversion. This role is ideal for someone who not only loves design, but also understands why things convert and can intuitively design for a global consumer.What you'll do Build and evolve our global brand identity across digital touchpoints Design high-converting landing pages and PDPs (mobile-first) for campaigns, launches, and evergreen funnels Create and optimize graphic assets for: Website banners and promotions Campaign creatives Performance marketing (in collaboration with media team)Build pages on Shopify (PageFly/Zipify) ensuring responsive, high-quality output Collaborate with copy and media teams to ensure strong ad-to-landing page message match Contribute to A/B testing by ideating on: Headlines, Hero sections, Pricing blocks, bundles Social proof and video placements Use funnel data and insights to iterate and improve performance weeklyOwn and maintain design systems, Figma files, and visual assets/templates Ensure accessibility and performance standards (alt text, color contrast, optimized media) Must-have skills Strong sense of brand building through design Expertise in UI/Visual design for web (typography, layout, spacing, mobile-first grids)Solid graphic design capability for marketing creatives and digital assets Basic analytics literacy (Excel / Google Sheets) Understanding of CRO fundamentals (A/B testing, conversion behavior) Experience 4–8 years in D2C/eCommerce, working on: Landing pages / PDPs Performance creatives / campaign designDemonstrated ability to drive measurable impact:Conversion improvements, Engagement lifts, Experimentation learnings Strong portfolio showcasing: UI + landing pages, Graphic/performance creatives Portfolio is mandatory Education Bachelor's in design/ communication/ visual communication/ Interaction, or B.Tech/B.E. with strong design portfolio.We value portfolio and results over pedigree.