Content Writer, Indore

What Would You Do As a Content Writer Zevo is India's first parenting app that helps parents build real-world skills in their children. through milestones, habits, and guided daily activities. We are looking for a versatile Content Writer who can craft engaging, high-converting content across multipleformats—blogs, ads, emails, scripts, and social media. This role will play a key part in shaping Zevo's brand voice and building meaningful connections with parents across India. Key Responsibilities Performance Copy: Write ad copy, landing pages, emailers, and WhatsApp communications that drive conversions and app downloads.Content Marketing: Create SEO blogs, long-form guides, and thought pieces on parenting, child development, and real-world skills. Scriptwriting: Draft scripts for reels, video ads, YouTube content, and webinars to bring Zevo's parenting narrative to life. Repurposing: Repurpose content into social media posts, community updates,and influencer-led narratives. Content Calendar: Build and maintain a content calendar across all channels, ensuring consistency in voice, tone, and cadence. App&Product Content: Develop clear, simple, and engaging in-app content for milestones, nudges, and parenting tips. Research&Trends: Stay updated on parenting trends, early learning insights, and content formats to keep Zevo relevant and fresh. Collaboration: Work closely with marketing, design, influencer, and product teams to deliver integrated campaigns. Editing&QA: Proofread and edit content for grammar, flow, and brand alignment. Requirements Requirements&Qualifications Experience: 1+ years of content writing experience, preferably in parenting, edtech, D2C, or wellness sectors. Writing Skills: Strong storytelling, copywriting, and research skills with the ability to adapt tone for performance vs. long-form content. SEO Knowledge: Working knowledge of SEO writing, keyword research, andblog optimization. Creative Range: Ability to write across ads, blogs, scripts, guides, and community content. Communication: Excellent written and verbal communication skills. Collaboration: Strong ability to work with cross-functional teams in a fast-paced startup environment.