Media Analyst (Lucknow)

Company Description Bharat Demographic Research is a leading media research and audience analytics firm specializing in AI-driven insights into India's diverse demographic and media landscape. Our expertise lies in providing demographic research, market segmentation, election predictions, opinion polls, and social media listening. We equip clients such as brands, agencies, and legislators with real-time dashboards, behavior analytics, and localized media intelligence. With innovative tools and a focus on actionable insights, we empower organizations to make informed, data-driven decisions and stay ahead of trends. We are looking for a Media Analyst with robust experience in political media and social media analysis to track narratives, monitor trends, and generate actionable insights from news and digital conversations. The role requires someone who understands the political ecosystem, media behaviour, and public sentiment across platforms. Key Responsibilities
• Monitor and analyse political coverage across TV, print, digital, and social media platforms
• Track narratives, emerging issues, sentiment shifts, and opposition activity in real time
• Prepare daily media briefs, trend reports, and analytical summaries for leadership and strategy teams
• Analyse social media conversations across platforms like X, Facebook, Instagram, YouTube, and WhatsApp trends
• Identify influencers, key opinion leaders, and high-impact narratives within the political ecosystem
• Support campaign and communication teams with data-backed media insights and recommendations
• Coordinate with research, digital, and war-room teams for rapid response and narrative tracking Requirements
• 4–6 years of experience in core media monitoring, political communication, or social media analysis
• Strong understanding of the Indian political landscape and news ecosystem
• Experience with media monitoring and social listening tools
• Ability to analyse large volumes of media content and extract meaningful insights
• Excellent reporting, presentation, and analytical skills
• Strong command of English and Hindi communication Apply on Kit Job: kitjob.in/job/4nb3mg