Performnce marketer (Dum Dum)

Here’s a clean and professional job description you can use: Job Title: Performance Marketer Location: GD Goenka Public School, Kolkata & Dakshineshwar Salary: ₹20,000 – ₹30,000 per month(DEPENDING ON EXPERIENCE) Job Summary: GD Goenka Public School is seeking a results-driven Performance Marketer with 4–5 years of experience to lead and execute digital marketing strategies aimed at maximizing student admissions. The ideal candidate should have a solid understanding of performance marketing channels and a proven track record in lead generation, campaign optimization, and conversion-focused marketing. Experience in the education sector will be an added advantage. Key Responsibilities:
- Plan, execute, and optimize performance marketing campaigns across platforms such as Google Ads, Meta (Facebook/Instagram), and other relevant channels
- Generate high-quality leads and drive admissions through targeted digital campaigns
- Monitor campaign performance and continuously improve ROI through data-driven strategies
- Manage budgets efficiently to maximize reach and conversions
- Collaborate with the admissions and management team to align marketing strategies with enrollment goals
- Analyze user behavior and optimize landing pages, funnels, and ad creatives
- Track, measure, and report campaign performance using analytics tools
- Stay updated with the latest digital marketing trends and tools Requirements:
- 4–5 years of hands-on experience in performance marketing
- Proven experience in lead generation and conversion optimization
- Strong knowledge of Google Ads, Meta Ads, and analytics tools (Google Analytics, etc.)
- Ability to strategize and execute campaigns independently
- Strong analytical and problem-solving skills
- Excellent communication and coordination skills
- Experience in the education/school sector is a plus Preferred Skills:
- Experience in promoting schools or educational institutions
- Understanding of local market dynamics for student admissions
- Knowledge of CRM tools and lead management systems How to Apply: Interested candidates can send their updated CV to Job Type: Permanent Pay: ₹20,000.00
- ₹35,000.00 per month Benefits:
- Paid sick time
- Provident Fund Work Location: In person Apply on Kit Job: kitjob.in/job/4ma4no