Manager Paid Media, Mandapeta

Key Responsibilities: 1. Strategy Development&Execution Partner with the PPC Director and clients to develop comprehensive performance marketing strategies aligned with business objectives. Ensure campaigns are executed according to plan, meet KPIs, and follow best practices across platforms (Google, Meta, Programmatic, etc.). Translate client objectives into actionable performance plans and roadmaps.2. Campaign&Account Management Lead day-to-day campaign execution including planning, optimization, reporting, and performance tracking. Maintain accountability for on-time, in-budget delivery of campaigns. Review and optimize campaign structures, bid strategies, targeting, and creatives to maximize efficiency.3. Client Communication&Relationship Management Act as the subject matter expert (SME) and primary client contact for performance-related discussions. Lead weekly and monthly client meetings, performance reviews, and strategic planning sessions. Build and sustain strong client relationships through proactive communication and delivery excellence.4. Cross-Functional Collaboration Work with Account Directors to identify and drive account growth opportunities. Collaborate with Client Servicing and cross-channel teams (SEO, Social, Analytics, Creative) to ensure integrated delivery. Share insights and learnings across teams to drive innovation and elevate digital performance maturity.5. Reporting&Insights Deliver regular and ad hoc reports with actionable insights demonstrating campaign impact. Use tools like Google Analytics, Google Data Studio, and platform dashboards to analyze data and generate recommendations.