Social Media (New Delhi)

Company Description Studio Chiaroscuro, based in New Delhi, is a design-driven workshop that crafts leather collectibles that balance aesthetic appeal with practical, everyday functionality. The studio works with carefully selected, natural leather and partners with skilled Indian artisans to deliver long-lasting, high-quality products. Chiaroscuro focuses on making pure leather goods that are both accessible and durable, challenging assumptions about affordability, craftsmanship, and longevity. The brand emphasizes nurturing work environments, strong work ethics, and Made-in-India craftsmanship. All creations are currently sold online via under the trademark of Studio Chiaroscuro, New Delhi. Role Description This is a full-time, on-site Social Media & Graphic Lead role based in New Delhi. The Social Media & Graphic Lead will plan, create, and manage visual and written content for social media channels, ensuring brand consistency across platforms. This role will involve designing graphics, layouts, and creatives for digital campaigns, product launches, and brand storytelling, as well as shooting or directing basic photo and video content where needed. The individual will schedule posts, optimize content for engagement, track performance metrics, and adjust strategies to grow the brand’s online community. Collaboration with the founder and production team will be key to translating craft stories, product features, and artisan narratives into compelling social media and visual content. Qualifications Solid Social Media Marketing and Social Media Optimization (SMO) skills to plan, execute, and analyze multi-platform campaigns. Excellent Communication and Writing skills to craft clear, engaging, and brand-aligned copy and captions. Experience with Content Strategy, including planning content calendars, aligning posts with launches, and maintaining consistent brand voice. Proficiency in graphic design tools (e.g., Adobe Creative Suite, Figma, or simil Apply on Kit Job: kitjob.in/job/4naza9