Content Writer (Odisha)

Role & responsibilities
- Must be excellent with their language skills, with the ability to craft social content while understanding the consumer need and the media itself.
- Must be able to create content that helps achieve various targets- grow the audience, spread brand awareness, and in case of tactical campaigns, increase sales and/or website visits.
- Will be responsible for all internal and external communication- including but not limited to retail communication for the parlors, Google ads, YouTube ads, B2B communication, website
- content, banners on various platforms, blogs, social media content, etc.
- Will also be responsible for the brands PR mandate- which involves collaborating with a third-party agency, coming up with the right PR hooks, and supervising the work that the agency will create.
- Collaborate with the video and photography team for timely content.
- Work with the creative team on video projects- product scripts, audition VO artists, communicate visual ideas to art directors
- Work in tandem with the design team to produce content that is a compelling combination of copy and design
- Troubleshooting and editing content on the spot or conducting systematic overhauls of existing content, when required
- Manage corporate communications as and when required
- Gather ideas from various stakeholders and translate them into creative content
- The candidate should have at least 6 years (or more) years of relevant experience in copywriting. Social media copywriting in the Food and Beverage space will be an added advantage. Apply on Kit Job: kitjob.in/job/4lnm2v