Senior Manager - Brand Solutions & Content Integrations (Odisha)

Role Overview We are seeking an cutting-edge strategist to act as the critical bridge between our clients' marketing objectives and our premium content capabilities. In this role, you will lead high-impact brand integrations across Television, Digital, OTT, and special IPs. The ideal candidate combines a deep understanding of media sales with exceptional storytelling skills to build scalable branded properties, drive premium monetization, and deliver long-term revenue growth. Key Responsibilities 1. Strategic IP & Content Monetization
- Lead innovative, in-content brand integrations across Television, Digital, OTT, and special IPs.
- Develop sponsored storytelling formats and advertiser-led content ecosystems designed for premium monetization.
- Build scalable branded properties that seamlessly combine deep audience engagement with long-term revenue growth.
- Design bespoke sponsor integration frameworks tailored for cultural IPs, entertainment formats, devotional content, and special events.
- Create multi-layered monetization opportunities that span across TV, OTT, digital, and on-ground ecosystems. 2. Pitching & Revenue Conversion
- Partner closely with front-line Sales teams to decode client briefs and architect revenue-focused, data-driven content solutions.
- Architect comprehensive pitch decks and support client pitches with bespoke sponsorship proposals and premium integration presentations.
- Serve as the subject matter expert during meetings with CMOs, brand managers, and media buying agencies.
- Drive the closure of branded partnerships through innovative, cross-platform monetization ideas and strategic packaging. 3. Cross-Functional Execution
- Collaborate seamlessly with Programming, Creative, Digital, Production, and Marketing teams to ensure flawless end-to-end execution.
- Ensure that all brand integrations are organically embedded within content narratives, avoiding forced or disruptive placements.
- Maintain a rigorous balance between top-tier editorial quality and the client's commercial objectives. 4.Campaign Management
- Oversee the end-to-end lifecycle of brand campaigns, from the initial brief to final delivery.
- Monitor daily campaign progress, working with the performance teams to optimize reach, engagement, and media mix during live campaigns.
- Deliver comprehensive post-campaign evaluation reports (Quarterly Business Reviews), highlighting success metrics, learnings, and avenues for scaling the partnership. Qualifications & Key Skills
- Experience: 6 to 10 years of proven experience in brand solutions, content marketing, media planning, or ad sales strategy within a TV network, OTT platform, media publisher, or integrated agency.
- Academics: MBA with a specialization in Product Management, Advertising, or Communication Strategy.
- Ecosystem Expertise: Strong, holistic understanding of media sales, brand marketing, television programming, and digital/OTT ecosystems.
- Commercial & Creative Acumen: A creative thinker with sharp commercial understanding, capable of balancing revenue targets with compelling audience insights.
- Core Competencies: Excellent storytelling, presentation, client servicing, and revenue-conversion capabilities. High proficiency in project management and navigating complex, multi-stakeholder campaigns. Apply on Kit Job: kitjob.in/job/4n5uow