Campaign Manager (Salem)

Designation: Campaign Manager Office Location: India

Position Description: With its increasing global client footprint, advertisers from all app categories are trusting RevX to deliver everyday incremental value in achieving their growth objectives. To enhance the quality, scope, and scale of our delivery capabilities, RevX is looking to expand its campaign management/data analytics function with talented team players who share a passion for business ownership, advertising data, programmatic & paid social performance, and holistic collaboration with internal/external stakeholders. Are you passionate about excellent mobile advertising, curious about making data speak, and taking pride in being customer-centric? Then please read on

Primary Responsibilities:
- Achievement of delivery targets across our programmatic DSP platform and paid social channels (Meta, TikTok, Snapchat) for an allocated portfolio of mobile app campaigns — owning P&L; target achievement end-to-end.
- Monitor performance and scale across all channels including regular in-depth data analysis, granular optimization, and reporting against KPIs such as CPI, CPA, ROAS, CTR, CVR, and SKAN/MMP-attributed metrics.
- Own the full campaign lifecycle on paid social platforms — from audience strategy, creative briefing, and campaign build to bid management, budget pacing, and post-campaign analysis — for both User Acquisition (UA) and Retargeting (RT) objectives.
- Manage Meta Advantage+ and standard campaign structures (App Campaigns, AEO, VO), TikTok App Campaign types (ACO, Smart+), and Snapchat Goal-Based Bidding with a strong grasp of each platform's auction dynamics and algorithm behaviour.
- Understand, learn, and expand your scope across different advertiser app verticals, programmatic supply, data integration, deep linking, dynamic creatives, and platform-native creative formats (TikTok-first video, Meta Reels, Snapchat Story/Commercials).
- Translate MMP data (AppsFlyer, Adjust, Singular) into actionab Apply on Kit Job: kitjob.in/job/4lkl8f