Content Writer (Gujarat)

Job Title: Content Writer/Content strategist Location: Vadodara Shift Time: US Shift/Night Shift Role Summary We are looking for a creative and detail-oriented Content Writer to develop high-quality, engaging, and insight-driven content. The role involves creating content that communicates value clearly, supports marketing initiatives, and drives audience engagement. Key Responsibilities 1. Content Creation & Strategy Develop compelling content across formats: Blogs, articles, case studies, whitepapers Website copy, landing pages, email campaigns Sales enablement content (pitch decks, one-pagers) Translate complex product features into clear, benefit-driven messaging 2. Audience-Focused Writing Create content tailored to business decision-makers and operational leaders Write around themes such as:
- Process optimization
- Operational efficiency
- Performance improvement
- Align content with buyer personas and different stages of the funnel 3. SEO & Performance Optimization Conduct keyword research and optimize content for SEO Align content with inbound marketing strategies Track and improve performance (traffic, engagement, conversions) 4. Collaboration & Execution Work closely with marketing, sales, and product teams to gather insights Support campaigns with timely and relevant content Maintain consistency in tone, voice, and messaging 5. Editing & Quality Control Proofread and edit content to ensure clarity, accuracy, and quality Ensure alignment with brand guidelines Ideal Candidate Profile Bachelors degree in Marketing, Communications, Journalism, or related field 2–6 years of experience in B2B content writing / copywriting Strong writing, storytelling, and research skills Ability to simplify complex concepts into engaging content Mandatory Requirements Proven experience in long-form and short-form B2B content Strong understanding of content marketing and SEO fundamentals Ability to work in a fast-paced, deadline-driven environment Preferred Skills Experience writing for global audiences (especially US market) Familiarity with SaaS or product-led businesses Basic knowledge of tools like HubSpot, Google Analytics, etc. Experience creating thought leadership and LinkedIn content Why Join Opportunity to work in a high-growth product environment High ownership role with cross-functional exposure Direct impact on brand building and business growth Fast-paced, cooperative work culture Apply on Kit Job: kitjob.in/job/4m9lw0