Senior Manager (Theni)

Job Title: Senior Manager – Marketing Location: Delhi Job Overview: The Senior Manager
- Marketing will lead end-to-end marketing for Wattpower solar manufacturing and solutions business, playing a critical role in strengthening brand positioning, driving demand generation, and enabling sales growth. This role bridges technical capabilities and market needs by translating complex product, factory, and solution strengths into transparent, compelling market narratives. Working closely with leadership, sales, product, and plant teams, the role will own marketing strategy execution across campaigns, events, partnerships, and communications to support business growth and enhance Wattpower presence in the solar industry. Key Responsibilities: Brand & Strategic Communication
• Define and steward brand positioning, purpose, messaging, and tone of voice.
• Develop and execute the annual marketing and communication strategy aligned with business objectives.
• Own brand guidelines across visual identity, language, and employer branding. Corporate & Leadership Communications
• Craft CEO and leadership communications across internal and external platforms.
• Drive employee engagement initiatives, culture campaigns, and milestone communications.
• Manage corporate profiles, presentations, thought leadership content, and crisis communication. Marketing & Go-to-Market
• Plan and execute product launches, promotions, and integrated marketing campaigns.
• Support key accounts through account-based marketing and partner/channel initiatives.
• Oversee development of marketing and sales collateral, case studies, and video assets. Digital & Online Presence
• Manage corporate website, SEO/SEM performance, and content updates.
• Lead social media strategy, calendars, and leadership digital branding.
• Execute digital campaigns including blogs, email marketing, and marketing automation. Events & Experiential Marketing
• Lead participation in trade shows, exhibitions, roadshows, and corporate events.
• Manage customer, partner, and leadership forums, including end-to-end execution.
• Drive CSR and brand-linked events with structured post-event reporting and coverage. Apply on Kit Job: kitjob.in/job/4m0mod